Patient conversion for private dental practices

Marketing brings the enquiry.
EPG drives the conversion.

EPG helps private dental practices turn more patient interest into booked consultations and treatment through dedicated conversion support, structured follow-up and purpose-built technology.

Powered by EPG SoftwareOne platform. Every enquiry. Every next step.
app.elevatepatientgrowth.co.uk
EPG Software dashboard showing enquiry volume, conversion, pipeline and follow-up metrics with fictional demo data

Product demonstration contains fictional names, practices and demo data.

The conversion gap

You’re already paying for the enquiry. What happens next?

Generating patient interest is only the beginning. When a practice gets busy, enquiries can sit unanswered, follow-up becomes inconsistent and once-interested patients quietly disappear.

01Marketing
02Enquiry
03Contact
04Follow-up
05Consultation
06Treatment
01

Slow response

A high-intent enquiry can quickly lose momentum.

02

Inconsistent follow-up

Busy teams do not always have time for repeated structured contact.

03

Leads going cold

Interested patients can disappear without a clear follow-up journey.

04

Missed opportunities

Potential treatment can remain inside a practice database without visibility or action.

The EPG ecosystem

One system for what happens after the enquiry.

People. Process. Software. Intelligence.

01

EPG Managed Growth

Dedicated remote treatment coordination and patient-conversion support for private dental practices.

  • New patient enquiries
  • First contact
  • Phone follow-up
  • WhatsApp follow-up
  • Email follow-up
  • Out-of-hours enquiry management
Explore Managed Growth
02

EPG Software

A dedicated conversion platform built to manage the journey from enquiry to outcome.

  • Enquiry tracking
  • Patient journey status
  • Follow-up queues
  • Task visibility
  • Conversion metrics
  • Response tracking
  • Practice reporting
  • Notifications
Explore the platform
03

EPG Intelligence

The intelligence layer for understanding what needs attention and where opportunities may be recoverable.

  • Revenue leakage visibility
  • Treatment recovery opportunities
  • Dormant leads
  • Unscheduled treatment
  • Conversion gaps
  • Lost-reason analysis
  • Response-time analysis
Explore Intelligence

EPG Managed Growth

Every enquiry deserves a next step.

Specialist remote patient-conversion support designed around the private dental patient journey.

Rather than allowing opportunities to sit inside inboxes, spreadsheets or practice systems, EPG creates a structured follow-up process designed to keep appropriate patients moving.

Explore Managed Growth
New patient enquiriesFirst contactPhone follow-upWhatsApp follow-upEmail follow-upOut-of-hours enquiry managementConsultation bookingConsultation confirmationNo-show recoveryDormant enquiry reactivationUnscheduled opportunity follow-upNon-clinical objection handlingLead trackingFollow-up schedulingConversion reporting

EPG does not provide clinical advice. Clinical questions and treatment-specific clinical decisions are escalated to the practice.

EPG Software

Built for patient conversion. Not just contact storage.

The operating platform behind the EPG service, giving clear visibility over enquiries, follow-ups, consultations, reactivation activity and conversion performance.

app.elevatepatientgrowth.co.uk
EPG Software dashboard showing enquiry volume, conversion, pipeline and follow-up metrics with fictional demo data

Product demonstration contains fictional names, practices and demo data.

01Every enquiry in one place
02Follow-ups needing attention
03Consultations booked
04Response performance
05Reactivation activity
06Lost reasons
07Practice comparison
08Treatment performance

How EPG works

From enquiry to next step.

01

The enquiry arrives

The practice generates an enquiry through its existing marketing channels, website, social media, calls or referrals.

02

EPG takes action

The opportunity is organised, contacted and followed up according to the agreed workflow.

03

The patient journey continues

EPG helps maintain momentum and supports the patient towards the appropriate next step.

04

Performance becomes visible

EPG Software tracks activity, follow-up and conversion performance.

An extension of your team

Built Around Your Practice

EPG doesn't operate like a generic outsourced call service.

During onboarding, we learn your clinicians, treatments, diary structure, patient journey, preferred communication style and escalation processes — so every enquiry is handled in a way that feels aligned with your practice.

EPG can work alongside your existing TCO, reception or front-of-house team rather than replacing them. We take ownership of the follow-up and conversion activity that can easily get pushed aside during a busy clinical day.

This can include out-of-hours enquiries, second follow-ups, dormant leads, unconverted enquiries, no-shows, treatment recovery and lead tracking.

Your internal team can continue focusing on the relationship-heavy parts of the patient journey, while EPG makes sure valuable opportunities do not disappear.

Clinician preferences
Treatment pathways
Diary & booking protocols
Communication style
Escalation processes
Lead history
Next actions
Outcomes & conversion tracking

Powered by EPG's own platform

Using EPG's dedicated platform, we track each lead's history, next action and outcome while documenting your clinicians' preferences, workflows and relevant practice information.

This allows EPG to deliver a much more organised and personalised service than a generic outsourced call centre, while giving the practice greater visibility over its patient conversion pipeline.

Lead pipelineIllustrative demo data
Sarah WhitfieldImplant enquiry · Follow-up call scheduled
In progress
James O'ConnorInvisalign consultation · Consultation booked
Booked
Priya SharmaSmile makeover · Second follow-up due
Dormant

Your team keeps the relationships.
EPG makes sure the opportunities aren't lost.

Reactivation

Not every opportunity is new.

Some of your next patients may already be sitting in your database.

EPG can support structured re-engagement of suitable dormant opportunities requiring follow-up.

Explore Reactivation
  • Dormant enquiries
  • Missed consultations
  • No-shows
  • Patients who requested more time
  • Previous high-value enquiries
  • Treatment opportunities without a recorded next step

EPG Intelligence

See what’s being lost. Know what to do next.

The analytical layer of the EPG ecosystem turns patient-conversion data into actionable visibility — helping practices identify missed opportunities, understand where journeys stall and prioritise attention.

Opportunity overview
Illustrative demo data
Potential recoverable opportunity£42,800
Unscheduled treatment opportunities17 patients
Dormant high-value enquiries11
Overdue follow-ups23
No-show recovery opportunities8
Lead → consultation rate31%
Consultation → accepted treatment46%
Average first response time18 minutes
Opportunity by stage
Priority distribution
59opportunities

Potential and pipeline values represent estimated opportunities and are not guaranteed revenue.

What intelligence can reveal

Find the gaps in the patient journey.

Revenue leakage

Identify where potential treatment value is sitting without progression.

Treatment recovery

Surface patients with treatment opportunities that may require further appropriate follow-up.

Lead conversion gaps

Understand where enquiries are dropping out before consultation.

Response performance

See first-contact speed and identify where response delays may exist.

Lost-reason analysis

Understand recorded reasons patients did not progress.

Reactivation opportunities

Identify suitable dormant patient opportunities for structured re-engagement.

Treatment-type performance

Compare how different private treatment enquiries progress through the funnel.

Practice comparison

Compare activity and conversion performance between locations.

Data is only useful when it leads to action.

01

Identify

Surface potential conversion gaps and missed opportunities.

02

Prioritise

Organise by urgency, value, treatment type or stage.

03

Act

Use structured workflows to take the appropriate next step.

04

Measure

Track consultation, accepted treatment or another documented outcome.

Illustrative intelligence insights

Signals that make the next action clearer.

Illustrative example£18,600

Estimated treatment opportunity has had no recorded follow-up in 14 days.


Suggested action

Review these 9 patients for appropriate structured re-engagement.

Illustrative exampleImplant conversion gap

Implant enquiries convert to consultation at 18%, versus a 34% practice-wide rate.


Suggested action

Review response speed, follow-up sequence and recorded lost reasons.

Illustrative example12 patients

Attended consultations but currently have no recorded next step.


Suggested action

Review for appropriate treatment-plan follow-up.

Designed outcomes

From missed opportunity to measurable action.

More consistent follow-up

Fewer opportunities disappearing unnoticed.

Faster visibility

Identify overdue or stalled opportunities sooner.

Better pipeline understanding

See what happens between enquiry, consultation and treatment.

More structured reactivation

Bring previous opportunities into an organised journey.

Better prioritisation

Focus attention where action is most required.

Clearer conversion data

Understand response, loss and performance.

Better accountability

See what has been contacted and progressed.

Verified EPG client case studies and recovered-revenue results will be added as validated data becomes available.

More than software. More than outsourced follow-up.

EPG combines specialist patient-conversion support with purpose-built technology and conversion intelligence.

Specialist support+
Structured conversion process+
EPG Software+
EPG Intelligence
= Elevate Patient Growth

Pricing

Clear pricing. Built for private practices.

Start with intelligence, or let EPG manage the full patient-conversion journey.

01

EPG Intelligence

£149/month per practice

Revenue leakage, recovery opportunities and conversion intelligence for dental practices.

  • Revenue leakage visibility
  • Recoverable revenue opportunities
  • Conversion performance
  • Priority actions
  • Practice performance reporting
Book a consultation
02 · Full-service

EPG Managed Growth

£795/month per practice

Human patient conversion support, delivered by dental professionals and trained TCOs — powered by EPG Software and Intelligence.

  • New enquiry handling + out-of-hours coverage
  • Website, email and social lead sources
  • Persistent follow-up until outcome
  • Dormant lead + no-show reactivation
  • Consultation and unbooked-patient follow-up
  • Missed-opportunity + revenue recovery tracking
  • Full EPG platform + Intelligence access
  • Weekly performance reporting
Book a consultation
03

Multi-Practice Groups

Custom pricing

Centralised patient conversion and intelligence across multiple practice locations.

  • Multiple practice locations
  • Centralised conversion support
  • Group-wide intelligence
  • Practice comparison reporting
Book a consultation

Who EPG is for

Built for ambitious private dental practices.

For practices receiving meaningful enquiry volumes and investing in their patient journey.

Private dental practicesCosmetic practicesImplant clinicsInvisalign / orthodontic providersSmile makeover practicesHigh-value treatment providersMulti-site dental groupsPractices investing significantly in marketingPractices receiving meaningful enquiry volumes

Start a conversation

Your marketing generated the enquiry.
Make the next step count.

Discover how EPG could support your practice’s patient-conversion journey.